Automakers and States launch ‘Drive Change. Drive Electric.’ campaign in US
In an apparent effort to promote the adoption of electric cars by consumers, a new campaign called ‘Drive Change. Drive Electric.’ has been launched by a group of automakers and State governments in the US on Wednesday.
Automakers that have come together to launch the electric-car promotional campaign include BMW, Ford, Chrysler, General Motors, Mercedes-Benz, Honda, Hyundai, Toyota, Volkswagen, Jaguar, Nissan, Kia, Mazda, Volvo, and Subaru.
The US states partnering with these automakers for the campaign include New York, New Jersey, Connecticut, Massachusetts, Rhode Island, Vermont and New Hampshire.
The key objective behind the launch of the ‘Drive Change. Drive Electric.’ campaign by the mentioned automakers and state governments is to directly encourage consumers to consider the purchase electric cars before they go to a car dealership. To achieve that objective, the campaign largely involves the creation of a website to entice potential electric-car customers, producing advertisements, as well as launching social media campaigns and events.
Highlighting the fact that the aim of the campaign is to inform consumers about the benefits of electric cars while they are mulling the purchase of a new vehicle, Fred Turatti -- General Manager of Environmental Regulation at Toyota -- said that the campaign will basically “educate and inform” the consumers in the US about the availability of “a wide range of zero-emission vehicles, electric vehicles.... at a price point they can afford.”
Chinese electric vehicle (EV) start-up NIO is all set to deliver its first production vehicle to the market; and its first EV service center in Beijing is coming up right next to EV manufacturer Tesla’s service center.
According to an Automotive News report, German automaker BMW plans to discontinue its i3 all-electric compact car and i8 plug-in hybrid sports car ahead of introducing its next-generation electric vehicles (EVs).
The monthly sales figures for plug-in electric cars for March 2018 have revealed that Toyota’s Prius Prime plug-in hybrid managed to achieve a startling sales total for the month among plug-in electric cars.
According to reports, the electric-car sales system which is being adopted by China is similar to the one applicable in California.
In a noteworthy move aimed at making public transport more sustainable in the Netherlands, “world’s largest charge depot” for electric buses has recently gone live in Amsterdam.
Toyota has shared some information and photos of the US version of the 2019 Corolla Hatchback at the New York Auto Show. The vehicle was earlier unveiled by Toyota at the Geneva auto show, two weeks back.